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As part of a fictitious brief, it was required to develop a logo and a series of applications for a sports team and based upon a god from Greek Mythology.

The god Hercules was selected and research began in to the mighty god warrior. The sport of Rugby Sevens was selected, as there was no real national competition for the sport. It was decided the team would be called the West Sydney Warriors, as other sporting codes within Australia were targeting that area, as it was seen to have a growing sporting population.

Colours along with other elements of the logo were then carried across to the other applications the team would require, if it was starting up. The applications included Player Uniforms, Team Vehicles and Supporter Merchandise.